I live in a big city but I love nature and going on walks, as long as I can remember I’ve been obsessed with visual culture and I chose to study Graphic Design but ended up with a career in fashion print design.
Felt tip pen and Photoshop.
I suppose the desire to do something different, a frustration of working with clients who want the same thing over and over again led me to start my own brand where I can just express me rather than copying the latest trend.
I keep scrap books which I have kept for years and constantly add to as well as edit. Visiting museums and galleries or flea markets is normally what sparks ideas, though recently I’ve started travelling and that is so inspirational!
That’s a really hard question as most of my daily tasks aren’t creative but catching up on email or researching manufacturers, I find social media quite inspiring and creative, connecting with other people and seeing this wider world of styles and ideas, I’m also lucky to live in a really creative and vibrant place, I’m often inspired by people watching!
I’m really proud of the throws that I have manufactured, the product is really unique and represents my core loves of illustration and textiles. I adapted two of my most popular art prints into this tapestry medium and I am so happy with the outcome! The motivation was to produce a product that is totally out of the ordinary it’s hard to stand out in the market place when you are producing a lot of the same products as other people so this was a big leap out of that comfort zone.
I think leaving full time employment as a textile designer was a massive turning point for me, that was 3.5 years ago and I’m definitely still figuring things out but I really enjoy being a Girl Boss and exploring all the different directions that my career can go in!
Josef Frank I discovered right after Uni when I moved to Sweden to work for H&M there was recently a retrospective of his work in London which was amazing and reminded me why I love making patterns. I can see how his work has inspired my compositions and colour palettes I’m also a big fan of 19th century natural history artists like John Gould and Audubon their love of documenting nature scientifically but also beautifully totally inspires me!
I think that work that naturally appeals to women, work that is ‘feminine’ is still generally looked down upon, we are 50% of the population but work that is more masculine always seems to be seen with higher regard. Possibly because the taste makers are often men or if they are women they have perhaps bought into a patriarchal system of placing value on masculine styles or work with a masculine point of view.
Finding a balance between making a living through creativity and making the work I actually am inspired to make!
Keep going, don’t stop when you don’t like your work or it doesn’t come out how you wanted it too. The process of learning is through making mistakes and also making a lot of work that you don’t like!
I recently produced some fashion prints for a collaboration between a high St brand and a conservation trust I can’t talk about it or share images yet but It’s definitely my proudest project to date! So keep a look out for updates in August!